We sit down with Gabriel Francesch, Managing Director of the blockchain-focused translations firm Kotoba. In this interview, we’re given an insider’s look into what the global stratosphere looks like in terms of language needs in the blockchain space, and what makes for a good marketing and communications strategy when communicating key messages to audiences around the world.
When and how did you first hear about and get involved with cryptocurrency and blockchain?
When I was living in Japan in 2014, I saw a documentary about Bitcoin. This was when Mt. Gox filed for bankruptcy. At the time, the amounts mentioned seemed irrational to me. Then I kept hearing about Bitcoin from different friends in Thailand, who educated me on the basics.
Later on, in March of 2017, people were…